Arla Foods Ingredients will demonstrate three new personalised clear shake solutions offering multiple benefits at SupplySide Global (28th-30th October in Las Vegas).

The concepts demonstrate how brands can move beyond “one-size-fits-all” protein shakes to create protein solutions tailored for different performance goals, exercise occasions and active lifestyles.

They tap into the growing market demand for clear protein beverages, which are emerging as a lighter, fruitier, and more refreshing alternative to traditional milky protein shakes.

Combining high-quality Lacprodan whey proteins with selected functional ingredients, the three concepts are built around a shared recovery need and three distinct performance outcomes:

·         BUILD: A Resistance Shake with Lacprodan ISO.RefreshShake + creatine, tailored for strength and power-focused activities such as weightlifting, strength training and CrossFit.

·         SUSTAIN: An Endurance Shake with Lacprodan Pro2O + carbohydrates and electrolytes, tailored for endurance-focused activities such as running, cycling and endurance sports.

·         MOVE: A Mobility Shake with Lacprodan ISO.WaterShake + collagen for mobility-focused activities such as yoga, pilates, gymnastics and dance.