IDM ¦ Report
Flexible despite size
The “new” Business Unit Industry of DMK Group
The feed production at DMK's Beesten plant has been equipped with an additional drying tower
DMK Group's Industry business
unit has changed significantly
over the past three years. The
ingredients division of Germany's
largest dairy company has consistently geared itself
to the requirements of its customers in order to offer suitable
solutions based on its own expertise and comprehensive knowhow.
Despite its size, the Industry BU has now become a flexible
service provider, certainly fueled by the market disruptions
in the wake of the Corona pandemic.
Alexander Godow, COO DMK Industry: “We have started
to restructure the DMK Group in 2017 and in the process also
completely rethought the Business Unit Industry. Despite several
crises, in 2018 in the cheese market and in 2020 as a result
of Covid-19 in the overall market, we were able to implement
many of our plans. These include the acquisition of DVN Nutrition,
the construction of the new drying tower in Beesten,
the capacity expansion at the Nordhackstedt plant and the conversion
of the cheese dairy in Georgsmarienhütte.” As Godow
explains, his division is much less dependent on commodities
today and thus much more focused on value creation than it
was three years ago.
New approach to customer service
This development was also accompanied by a new approach
to working with customers. Dr. Annika Schrader, Director of
Marketing DMK Industry: “Our customers face their very own
challenges when they approach us. The processing industry has
changed. Not only do they want ever cheaper raw materials with
the right specifications, they also want real problem solutions.
This means we must also take into account what our customers
Dr. Annika Schrader,
Director Marketing DMK
Industry: "The B2B and
B2C horizons are becoming
increasingly blurred“
Alexander Godow, COO
DMK Industry: "We are
much less dependent on
commodities today“
6 · January/February 2021 ¦ international-dairy.com
/international-dairy.com
