SIG’s fully recyclable and renewable paper straw solution for aseptic carton packs is being launched for the first time in Europe by Intermarché, one of the most popular retail chains in France.
Intermarché is the first company in France to launch paper straws with aseptic carton packs. By offering this solution across its three brands – Paquito, Look and top Budget – it will save 10 tonnes of virgin plastic per year.
The company will be offering the juices and beverages of these brands in combiblocMini packs with SIG’s 6mm straight paper straw solution – one of several options available in SIG’s paper straw portfolio. The cartons are filled at Antartic, a production unit belonging to Agromousquetaires, a food-processing subsidiary of Groupement Les Mousquetaires.
SIG was the first in the industry to offer a market-ready paper straw solution for aseptic carton packs, enabling customers to meet the urgent need for alternatives to plastic drinking straws – which will be banned across Europe from the beginning of 2021 in line with the Single-Use Plastics Directive.