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Spotlighting gut health and sustainable solutions at Vitafoods Europe

Date: 12.04.2023Source: FrieslandCampina Ingredients

FrieslandCampina Ingredients will return to Vitafoods Europe with the company launching a brand-new ingredient at the New Product Zone as well as showcasing its latest prebiotic and sustainable ingredient innovations.

In 2023, people overwhelmingly see living and eating well as a top priority, and gut health remains high on the consumer agenda for 2023. But with increasingly busy schedules, consumers are looking for convenient gut health applications to meet their health goals with ease. To inspire brands to create convenient gut health solutions, FrieslandCampina Ingredients will showcase its recently launched Biotis® GOS-OP High Purity, including its new gummy concept. Designed to help manufacturers overcome common challengers associated with formulating prebiotic supplements, this ingredient is efficacious in doses as low as two grams, opening up a range of new opportunities for brands to develop effective and convenient holistic health solutions.

Health and planet-conscious consumers are actively looking for more environmentally-friendly products – and reducing carbon is a top priority, with 63% of consumers having taking action to reduce their personal carbon footprint. FrieslandCampina Ingredients is committed to helping brands create sustainably nutritious solutions and will be showcasing its new suite of carbon-neutral solutions at Vitafoods Europe – including its new carbon-neutral protein powder.

The company will also be sharing it’s sustainable nutrition expertise at two talks during the show. The first, ‘Helping you meet the demand for more sustainable dairy products’ will be presented at the Sustainability Resource Centre, #E280 on 9 May at 14:00 – 14:25 CET. The second, ‘How FrieslandCampina Ingredients is helping manufacturers meet the demand for more sustainable dairy’ will be available online during the week of 1 May.

FrieslandCampina Ingredients, a global leader in protein, will also share insights on how to innovate on-the-go dairy and plant-based applications at Vitafoods Europe. At booth #H270, the company will be showcasing trending concepts such as protein waters and RTDs, formulated using its Nutri Whey™ Isolate Clear and Plantaris™ ingredients.

Said Vicky Davies, Global Senior Marketing Director, Performance and Active Nutrition at FrieslandCampina Ingredients: “This year’s Vitafoods Europe is going to be a big one for FrieslandCampina Ingredients! We’ll be launching a brand-new ingredient at the show and it’s one that breaks new ground for us and the industry. We can’t wait for brands to discover our newest offering, as well as our wider portfolio of nutritious and sustainable proteins and prebiotics. I’m looking forward to collaborating with our customers in person. Vitafoods Europe gives us a great opportunity to work together with our customers and partners to create tasty, efficacious and sustainable solutions, so that people can get the most out of life, always.”  For more visit Vitafoods Europe, Geneva, (9 – 11 May) stand #H270 or frieslandcampinaingredients.com

 

David Cox / IDM

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