‘We stand for variety’

Date: 30.03.2023Source: BrauBeviale, NürnbergMesse

Preparations for BrauBeviale, one of the leading capital goods trade fairs for the beverage industry, are in full swing. The event, taking place between 28–30 November, at the Exhibition Centre Nuremberg will once again become the hub for the international beverage sector. The pandemic forced BrauBeviale to take a four-year break, which the organisers used to fine-tune the exhibition profile. It now offers a blend of established and brand-new features in what will be a genuinely joyful reunion for the entire beverage industry. Exhibitors will showcase products, solutions and trends for the manufacture and marketing of beer, water, alcohol-free drinks, spirits, wine and sparkling wine – complemented by a tailor-made, wide-ranging supporting programme.

The new slogan, ‘We stand for variety’ points the way for BrauBeviale.

Said Andrea Kalrait, Executive Director BrauBeviale, NürnbergMesse: “Anyone familiar with BrauBeviale will know that we have been putting this principle into practice for a long time now. But now we have finally made this commitment official, to promote a strong sense of community in the sector and unite the world of beverages under one roof in an even more focused and profitable way.”

BrauBeviale can look back on a decades-long success story that has its origins in the beer and brewing segment. That sense of community in the sector has always been palpable at BrauBeviale. Today, this tradition is combined with the contemporary diversity of the entire beverage industry. Brewers and malters continue to form the bulk of trade visitors. At this year’s event, wine and sparkling wine will also be put under the spotlight.

The alcohol-free drinks segment is also well represented at BrauBeviale, with around 70 percent of the exhibitors already registered also offering specific products and solutions for manufacturers of alcohol-free drinks. Ahead of the event, interested trade visitors can filter and display a selection of exhibitors for individual beverage industry segments, to get suggested contacts in advance and plan a visit that is as efficient as possible. For more visit braubeviale.de/en/

David Cox / IDM

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