PLANT BASED DAIRY ALTERNATIVES 2021
The food future is green
Chr. Hansen responds to growing health and sustainability
trends with a deepened commitment to collaboration with
plant-based producers
As a growing interest in healthy
eating and sustainability shape
consumer decisions about what
they buy and what they eat, the plantbased
segment is projected to grow at
an increasingly rapid rate. Producers
who hope to succeed within this category
must be able to meet the demands of an
expanding and increasingly sophisticated
consumer base. One that is continuously
on the lookout for the best healthy
options that offer great taste alongside
creating a lighter carbon footprint.
Tasteful plant-based
alternatives that measure
up to traditional dairy
Research suggests that while consumers
are open to replacing traditional
foods with plant-based alternatives,
a significant percentage does not like
the taste of plant-based foods. Indeed,
for instance more than two-thirds of
Americans state they would be willing
to incorporate more plant-based options
into their diets if they tasted better
than those options currently available.
Together, these trends indicate
two things: first, that a segment
of the global population will seek
out plant-based options regardless
of whether they can compete
with more traditional foods when
it comes to taste and culinary experience;
and second, that a significant
percentage will only make
the switch if they believe the plantbased
product is as delicious as the
dairy-based counterparts they have
become accustomed to eating.
Plant-based alternative products are currently experiencing a real boom (Photo: Chr. Hansen)
22 · January/February 2021 ¦ international-dairy.com
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